Email for Sharing The Design Copy Guide

Hi, {INSERT CLIENT NAME}. I think you are planning to write the copy for the website that I’m designing.
 
If that’s correct, you may want to check out this guide to “design copy” from a colleague of mine, Kevin Preis. It’s a pretty fast read, it comes with a template, and it can help a lot in our process.
 
 
If you opt instead to hire a professional copywriter, Kevin also provides those services for businesses. Feel free to contact him through the same website.
PORTFOLIO

XC Consulting: Website

CLIENT

XC Consulting

SERVICES

Website Copywriting, Architecture

LINKS
xc-consulting-homepage

“Working with Kevin and Augmental was a cathartic experience.”

“Together, we refined my company’s purpose, points of differentiation, and audience. I’ve been amazed at how well he captured what my company does.”

Xavier Chang

Principal

XC Consulting

XC Consulting works with business leaders to define and improve their company’s processes. The consultancy approached Augmental for help engaging and converting more of the prospective clients who visit its website.

To achieve this objective, Augmental:

Performed research and client interviews. This analysis allowed Augmental to identify areas for improving the site.

Worked in partnership with D.Hill Design to recommended changes to the site’s structure, user experience, and messaging. This included simplifying navigation to encourage conversion.

Used a problem-agitation-solution approach to rewrite the homepage. Augmental re-centered the content to make the website visitor the “hero” of the story.

Re-wrote the “Services” webpage and other site pages to clarify what clients can expect and to demonstrate the value of the consultancy’s offerings.

Wrote new case studies to add authority and trustworthiness to the consultancy.

I can help your company with a project like this.

PORTFOLIO

Email for Sharing The Design Copy Guide

CLIENT
SERVICES
LINKS

I can help your company with a project like this.

Websites Portfolio