“Together, we refined my company’s purpose, points of differentiation, and audience. I’ve been amazed at how well he captured what my company does.”
Xavier Chang
Principal, XC Consulting
“Augmental has raised our game and given us the visibility needed to drive leads to our site and convert them into paying clients. The results have been exceptional.”
Tricia Dempsey
Founder, Agile
“The email campaigns Kevin has produced have made a big difference. He’s identified competitive advantages our company has always had but hasn’t always highlighted. Then, he’s written emails in a way that gets beyond features and benefits.”
James Runnion
President, NuWhirl Systems Corp
“Kevin’s writing is clear, targeted, and engaging, and he brings a studied and consultative approach to everything we do together.”
Jay Buckalew
CEO / MP, COOLSHIRT SYSTEMS
“One of the reasons that the relationship has been so successful is that Kevin takes a proactive approach. He understands how to work with our internal team and designer, and it makes for a seamless process.”
JT Hroncich
Managing Director,
Capitol Media Solutions
“Augmental helped us figure out the audiences we should be targeting and the messaging that would connect us. So far, that work has contributed to a 28% increase in revenue for our business, over $300,000 in a single year .. We think these numbers will continue to go up, and we know the website has been hugely important to that success.”
Marlon and Camille McMakin
Boulder Canyon Golf Club
“Kevin produced a narrative concept, designed storyboards, wrote the story arc and in-game dialogue, and recommended a haptic and force feedback strategy. We had an exceptional experience working with him.”
Alex State
Founder, Slipgate Studio
“The company followed a very efficient and thorough process even under an expedited schedule.”
Jennifer Long
Director of Development, Emory University’s Michael C. Carlos Museum
“The research and strategy Kevin completed helped me understand my audiences and points of differentiation better. In follow-up projects, Augmental used that same blueprint to enhance the company’s website and email marketing. Now, we have a more focused and confident story to tell.”
Wills Moore
CEO, Agilitas
“In the process, Kevin helped me rethink how I structure those services and what I offer over competitors. I’m grateful for his guidance and the hard work he put into the company’s messaging and website.”
Jim Campbell
CEO, Aligncomp
“By working with Augmental, we’ve been able to make better connections with the employers and job seekers who need our solutions. It identified our points of differentiation, wrote copy that showcased our work, and developed a brand name for our corporate giving program.
Ray Stack
Dir. of Recruiting, Visionaire Partners
“Augmental guided us through the process of planning our new website’s content and crystallized our marketing message as a purpose-driven investment business.”
Daniel Alexander
Managing Director, Real Estate Asset Partners
“With his help, we’ve grown our audience, attracted new members, and created a strategic approach to our promotion.”
Jonathan Dalton
Founder,
Collector Revolution
“Kevin’s knowledge of writing and content marketing lets us support our clients in a professional and seamless way.”
Karen Daniel
President, Twwist Creative
“Kevin keeps us up-to-date about the progress of work, helps us anticipate challenges, and is proactive about improving the work process. We are looking forward to our next project together.”
Curt Sautter
COO, Firm Media
“Augmental revamped the copy on our website to help us convert prospective clients and engage our current clients. It conducted research and interviews with our professionals, planned the site’s architecture, and wrote new copy focused on our goals, including biographical pages for our leadership and team.”
Roei Bachar
Manager, Birnbrey, Minsk, Minsk & Perling
“Working with Kevin and Augmental was a cathartic experience.”
“Together, we refined my company’s purpose, points of differentiation, and audience. I’ve been amazed at how well he captured what my company does.”
Xavier Chang
Principal
XC Consulting
XC Consulting works with business leaders to define and improve their company’s processes. The consultancy approached Augmental for help engaging and converting more of the prospective clients who visit its website.
To achieve this objective, Augmental:
Performed research and client interviews. This analysis allowed Augmental to identify areas for improving the site.
Worked in partnership with D.Hill Design to recommended changes to the site’s structure, user experience, and messaging. This included simplifying navigation to encourage conversion.
Used a problem-agitation-solution approach to rewrite the homepage. Augmental re-centered the content to make the website visitor the “hero” of the story.
Re-wrote the “Services” webpage and other site pages to clarify what clients can expect and to demonstrate the value of the consultancy’s offerings.
Wrote new case studies to add authority and trustworthiness to the consultancy.
