Lockjaw Garage | Content Creation
Lockjaw Garage creates furniture and accessories that are vintage, industrial, and beautiful. The business, a client of digital marketing company Firm Media, needed a website with copy that was reflective of the owner’s voice and the objects he designs.
Augmental interviewed the client and conducted research on Lockjaw Garage. It then wrote content for the website that used a first-person approach, told the client’s story in a succinct and emotional way, and presented the business more as an experience than as a place “to just buy something.”