PORTFOLIO

Collector Revolution: Email

CLIENT
Collector Revolution
SERVICES
Email Copywriting, Email Strategy, Design
collector-revolution-logo

“Kevin does an amazing and professional job with our projects, whether it’s content writing, email marketing, direct mail, or marketing research.”

“With his help, we’ve grown our audience, attracted new members, and created a strategic approach to our promotion.”

Jonathan Dalton
Founder
Collector Revolution

Collector Revolution is an online marketplace for sports cards and memorabilia. The startup worked with Augmental to promote its launch and to help grow its community. As part of this relationship, Augmental:

  • Established a direct mail campaign for the business.
  • Created the strategy for Collector Revolution’s email marketing outreach.
  • Crafted pre-launch email campaigns to comply with the CAN-SPAM Act of 2008.
  • Produced content for an “early access” landing page touting the site’s features.
  • Designed, wrote copy for, and delivered Collector Revolution’s launch messages.
  • Developed regular email campaigns to promote new website features.
  • Completed split-testing of design elements and subject lines.

Following each campaign, Augmental provides detailed reporting, analysis, and recommendations for improving the performance of future messages.

I can help your company with a project like this.

PORTFOLIO

XC Consulting: Website

CLIENT

XC Consulting

SERVICES

Website Copywriting, Architecture

LINKS
xc-consulting-homepage

“Working with Kevin and Augmental was a cathartic experience.”

“Together, we refined my company’s purpose, points of differentiation, and audience. I’ve been amazed at how well he captured what my company does.”

Xavier Chang

Principal

XC Consulting

XC Consulting works with business leaders to define and improve their company’s processes. The consultancy approached Augmental for help engaging and converting more of the prospective clients who visit its website.

To achieve this objective, Augmental:

Performed research and client interviews. This analysis allowed Augmental to identify areas for improving the site.

Worked in partnership with D.Hill Design to recommended changes to the site’s structure, user experience, and messaging. This included simplifying navigation to encourage conversion.

Used a problem-agitation-solution approach to rewrite the homepage. Augmental re-centered the content to make the website visitor the “hero” of the story.

Re-wrote the “Services” webpage and other site pages to clarify what clients can expect and to demonstrate the value of the consultancy’s offerings.

Wrote new case studies to add authority and trustworthiness to the consultancy.

I can help your company with a project like this.

PORTFOLIO

Collector Revolution: Email

CLIENT
Collector Revolution
SERVICES
Email Copywriting, Email Strategy, Design
collector-revolution-logo

“Kevin does an amazing and professional job with our projects, whether it’s content writing, email marketing, direct mail, or marketing research.”

“With his help, we’ve grown our audience, attracted new members, and created a strategic approach to our promotion.”

Jonathan Dalton
Founder
Collector Revolution

Collector Revolution is an online marketplace for sports cards and memorabilia. The startup worked with Augmental to promote its launch and to help grow its community. As part of this relationship, Augmental:

  • Established a direct mail campaign for the business.
  • Created the strategy for Collector Revolution’s email marketing outreach.
  • Crafted pre-launch email campaigns to comply with the CAN-SPAM Act of 2008.
  • Produced content for an “early access” landing page touting the site’s features.
  • Designed, wrote copy for, and delivered Collector Revolution’s launch messages.
  • Developed regular email campaigns to promote new website features.
  • Completed split-testing of design elements and subject lines.

Following each campaign, Augmental provides detailed reporting, analysis, and recommendations for improving the performance of future messages.

I can help your company with a project like this.

Websites Portfolio