PORTFOLIO

Closed Doors: Creative Writing

CLIENT
Closed Doors
SERVICES
Creative
LINKS

Sample Available Upon Request

closed doors
Closed Doors

“Closed Doors” | Harvard University’s Dudley Review, 2008 –  Available upon request

A former congressman embroiled in a corruption scandal returns to academia to save himself and his relationship with his daughter.

I can help your company with a project like this.

PORTFOLIO

XC Consulting: Website

CLIENT

XC Consulting

SERVICES

Website Copywriting, Architecture

LINKS
xc-consulting-homepage

“Working with Kevin and Augmental was a cathartic experience.”

“Together, we refined my company’s purpose, points of differentiation, and audience. I’ve been amazed at how well he captured what my company does.”

Xavier Chang

Principal

XC Consulting

XC Consulting works with business leaders to define and improve their company’s processes. The consultancy approached Augmental for help engaging and converting more of the prospective clients who visit its website.

To achieve this objective, Augmental:

Performed research and client interviews. This analysis allowed Augmental to identify areas for improving the site.

Worked in partnership with D.Hill Design to recommended changes to the site’s structure, user experience, and messaging. This included simplifying navigation to encourage conversion.

Used a problem-agitation-solution approach to rewrite the homepage. Augmental re-centered the content to make the website visitor the “hero” of the story.

Re-wrote the “Services” webpage and other site pages to clarify what clients can expect and to demonstrate the value of the consultancy’s offerings.

Wrote new case studies to add authority and trustworthiness to the consultancy.

I can help your company with a project like this.

PORTFOLIO

Closed Doors: Creative Writing

CLIENT
Closed Doors
SERVICES
Creative
LINKS

Sample Available Upon Request

closed doors
Closed Doors

“Closed Doors” | Harvard University’s Dudley Review, 2008 –  Available upon request

A former congressman embroiled in a corruption scandal returns to academia to save himself and his relationship with his daughter.

I can help your company with a project like this.

Websites Portfolio