’80s Music in the Morning


Because of COVID-19 concerns, my daughters are home from school. My wife is a veterinarian helping pets in need, so we’re both doing double duty. I’ve been playing ’80s music for the kids most mornings and leading them in an awkward exercise routine, so I’m sharing the Spotify playlist. The current list of songs is below:

Stand / R.E.M.
We Got the Beat / The Go-Go’s
Dancing with Myself / Billy Idol
Walking on Sunshine / Katrina & The Waves
Miss You Much / Janet Jackson
Eye of the Tiger / Survivor
Flash / Queen
I Ran (So Far Away) / A Flock of Seagulls
My Prerogative / Bobby Brown
Jump / Van Halen
Nothin’ But a Good Time / Poison
I’m Gonna Be (500 Miles) / The Proclaimers
Girls Just Want to Have Fun / Cyndi Lauper
The Final Countdown / Europe
Celebration / Kool & The Gang

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XC Consulting: Website


XC Consulting


Website Copywriting, Architecture


“Working with Kevin and Augmental was a cathartic experience.”

“Together, we refined my company’s purpose, points of differentiation, and audience. I’ve been amazed at how well he captured what my company does.”

Xavier Chang


XC Consulting

XC Consulting works with business leaders to define and improve their company’s processes. The consultancy approached Augmental for help engaging and converting more of the prospective clients who visit its website.

To achieve this objective, Augmental:

Performed research and client interviews. This analysis allowed Augmental to identify areas for improving the site.

Worked in partnership with D.Hill Design to recommended changes to the site’s structure, user experience, and messaging. This included simplifying navigation to encourage conversion.

Used a problem-agitation-solution approach to rewrite the homepage. Augmental re-centered the content to make the website visitor the “hero” of the story.

Re-wrote the “Services” webpage and other site pages to clarify what clients can expect and to demonstrate the value of the consultancy’s offerings.

Wrote new case studies to add authority and trustworthiness to the consultancy.

I can help your company with a project like this.


’80s Music in the Morning


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