I’m here to help you capture elusive concepts. Create meaningful experiences. And convert with exceptional copy and content.
The company supports clients in the creation of websites, email sequences, virtual experiences, and interactive stories. For more than a decade, businesses have relied on the quality, insight, and originality of Augmental’s work.
“Together, we refined my company’s purpose, points of differentiation, and audience. I’ve been amazed at how well he captured what my company does.”
Xavier Chang
Principal, XC Consulting
“Augmental has raised our game and given us the visibility needed to drive leads to our site and convert them into paying clients. The results have been exceptional.”
Tricia Dempsey
Founder, Agile
“Kevin produced a narrative concept, designed storyboards, wrote the story arc and in-game dialogue, and recommended a haptic and force feedback strategy. We had an exceptional experience working with him.”
Alex State
Founder, Slipgate Studio
“The company followed a very efficient and thorough process even under an expedited schedule.”
Jennifer Long
Director of Development, Emory University’s Michael C. Carlos Museum
“One of the reasons that the relationship has been so successful is that Kevin takes a proactive approach. He understands how to work with our internal team and designer, and it makes for a seamless process.”
JT Hroncich
Managing Director,
Capitol Media Solutions
“Kevin’s writing is clear, targeted, and engaging, and he brings a studied and consultative approach to everything we do together.”
Jay Buckalew
CEO / MP, COOLSHIRT SYSTEMS
BA, English / Writing
SEO Page Optimization
You don’t meet a lot of messaging strategists with training as a screenwriter and conversion copywriter, an MBA, a Harvard degree in education and technology, and two decades of experience.
Prove me wrong, and I’ll send you a pizza.
I founded Augmental as a consultancy and experience development business. A venture to combine strategy and storytelling. A way of helping people finally say what they know.
I work with clients I really like. And I care about their success.
Really, isn’t that what you deserve?
For over 20 years, Kevin Preis has helped organizations communicate their
value and convert their audiences through messaging, copy, and content.
He is the owner and founder of Augmental, the messaging strategy and marketing consultancy. Through the business, he helps clients capture elusive concepts and create meaningful, results-oriented experiences.
Kevin is an author of both fiction and non-fiction titles, including the market-leading AP United States History Flash Cards (Barron’s Educational Series), now entering its sixth edition.
Previously, he founded Go See Campus, the website for high school students and parents planning college visits. Through developing businesses from idea to actuality, he has a real-world understanding of the challenges that marketing leaders face.
Kevin holds a Master’s from Harvard’s Technology, Innovation, and Education program and an MBA in marketing from Tulane University. He received his undergraduate degree in English and government from Georgetown University. Originally from New Orleans, Kevin is based in Atlanta, Georgia, where he lives with his wife, his daughters, and a teddy bear shichon.
My kids are incredible and persistent people. They argued convincingly that they should have a say over what goes on the site. The content below comes from them.
The previous Augmental website included this image. The kids wanted it to live on. So, here it is.
Ruby Roundhouse, Killer of Men, is a teddy bear shichon that joined our family in 2025.
A stock image of a cat with ice cream
The ketchup-squirting robot has had a home on the Augmental website for years.
Easy the Dog. During her lifetime, she was everything we ever wanted. We’ll always remember our scruffy terrier.
“Working with Kevin and Augmental was a cathartic experience.”
“Together, we refined my company’s purpose, points of differentiation, and audience. I’ve been amazed at how well he captured what my company does.”
Xavier Chang
Principal
XC Consulting
XC Consulting works with business leaders to define and improve their company’s processes. The consultancy approached Augmental for help engaging and converting more of the prospective clients who visit its website.
To achieve this objective, Augmental:
Performed research and client interviews. This analysis allowed Augmental to identify areas for improving the site.
Worked in partnership with D.Hill Design to recommended changes to the site’s structure, user experience, and messaging. This included simplifying navigation to encourage conversion.
Used a problem-agitation-solution approach to rewrite the homepage. Augmental re-centered the content to make the website visitor the “hero” of the story.
Re-wrote the “Services” webpage and other site pages to clarify what clients can expect and to demonstrate the value of the consultancy’s offerings.
Wrote new case studies to add authority and trustworthiness to the consultancy.
