Portfolio | Meridian Worldwide Transportation Group | Website Content Creation

meridian-transporation

Meridian Worldwide Transportation Group | Website Content Creation

Meridian Worldwide Transportation Group Meridian is an established transportation provider for businesses with unique logistics requirements. The company is a client of Firm Media, which offers strategic digital marketing for professional practices.

Before the project, Meridian’s business services were described across several different websites, and these websites were not updated for modern web technologies. Firm Media handled the redesign of Meridian’s home online and chose Augmental to develop content for the entire website. SEO was not part of this project.

The content Augmental produced strikes a balance between presenting the technical aspects of Meridian’s services and offering a sales-oriented approach in the copy. Bold headlines and succinct copy replace lengthy descriptive paragraphs from the earlier site.

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